Today the US Patent & Trademark Office published a patent application from Apple that relates to a product showcase system, including display fixtures for displaying and promoting products to customers in a retail environment. The showcase system includes giant interactive app or game icons that the user can depress and see a presentation on the large display or even play a game demo.
Want to view the entire article? Click here: Apple has invented a Next-Gen Interactive Product Showcase System to better engage customers at Brick & Mortar Stores
The article was originally posted on Patently Apple.
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